Partnership Announcement: Export Now Asia and Kavita’s Iceherbs

We are thrilled to announce a major partnership between Export Now Asia and Kavita’s Iceherbs, focusing on bringing high-quality Icelandic mountain herb supplements into the rapidly expanding e-commerce market in China. This collaboration was officially sealed at the headquarters of Kavita in Akralind, Kópavogur, where Ágúst Sindri Karlsson, Chairman of Kavita, and our CEO of Export Now Asia, Bo-Chen Jin, celebrated this pivotal moment together.

Opening New Opportunities in China

With the formation of this partnership, we are excited to provide Kavita's Iceherbs with direct access to Chinese e-commerce platforms. This collaboration includes a full-service turnkey solution for the sale and distribution of Iceherbs products through popular channels such as Tmall, Little Red Book (Xiao Hong Shu), and Douyin. Our comprehensive services encompass everything from navigating Mainland China’s customs regulations to warehousing, logistics, customer service, and engaging in social media marketing strategies.

Ágúst Sindri Karlsson shared his enthusiasm in an interview with the Icelandic news journal, Viðskiptablaðið, stating, “We see many opportunities in China, and partnering with Export Now Asia is the best way to successfully enter this market. The free trade agreement between Iceland and China is also a significant advantage, and we are very excited about this collaboration.”

(Left) Export Now Asia CEO Bo-Chen Jin & Kavita Chairman Ágúst Sindri Karlsson (Right)

The first shipment of Iceherbs products is slated to arrive this summer, allowing consumers in Mainland China to purchase Iceherbs directly through their favored e-commerce channels.

The Brand Origins of Iceherbs

Kavita's Iceherbs is rooted in rich history, beginning in 1993 with pioneering efforts to utilize Icelandic mountain herbs in health supplements. The brand saw its name formally launch in 2012, and in 2021, Kavita expanded its portfolio by acquiring the Protis supplement line from Kaupfélag Skagfirðinga. The foundation and growth of Iceherbs are testament to a commitment to high-quality, natural products.

Icelandic herbs thrive in the rolling mountainous landscape, highlighting nature's healing abilities.

As the brand transitions into the Chinese market, the focus on quality will resonate strongly with consumers who are increasingly opting for natural supplements. For detailed insights about Iceherbs supplements, check out their website Iceherbs.

Delivering Icelandic Quality to China’s Health-Conscious Market

Bo-Chen Jin, CEO of Export Now Asia, conveyed his excitement about the partnership stating, “We are very excited to work with Kavita. Our experienced team is ready to handle everything to make it easy for Kavita to enter the Chinese market.” This illustrates our commitment to ensuring a smooth process as we introduce unique Icelandic products to health-conscious consumers in China.

He further emphasized the eagerness of Chinese consumers, saying, “Many Chinese people are eagerly awaiting Iceherbs. Iceland has a strong reputation in China for producing high-quality, pure, and organic products. We believe that supplements from Iceland will attract significant interest and build consumer trust for the brand.”

As more consumers turn towards health and wellness products, the potential for Iceherbs in this market is significant. Importantly, as noted by Export Now Asia, “Many foreign brands recognize the potential of the Chinese market but find entry challenging. We provide a turnkey service - from product manufacturing to delivery in China - so our partners can focus on what they do best while we manage the rest.”

The Role of E-commerce in Connecting Brands to Consumers

E-commerce is transforming the way brands interact with consumers, especially in rapidly growing markets like China. Statistics show that by 2025, China's e-commerce sales are projected to surpass USD 2 trillion, representing a significant opportunity for global brands.

For Iceherbs, tapping into this booming e-commerce market is critical. Platforms like Tmall and Douyin are not just marketplaces; they are essential for brand visibility and engagement. This partnership allows Kavita to leverage established channels, ensuring Iceherbs reaches health-conscious consumers through trusted platforms.

The appeal of Iceherbs goes beyond just being a supplement; it embodies the essence of Iceland's pristine environment. By combining the marketing prowess of Export Now Asia with the organic, pure qualities of Iceherbs, we aim to establish a strong foothold in the Chinese market.

A bustling storefront on Tmall showcasing various products

Future Growth and Product Launches

As we look ahead, the collaboration between Export Now Asia and Kavita's Iceherbs promises exciting product launches and marketing campaigns designed to create awareness and generate interest in the Iceherbs brand. With our comprehensive support, we are committed to facilitating a successful market entry that positions Iceherbs for robust growth.

Continuous engagement with Chinese consumers will be key. This includes crafting targeted marketing messages that resonate, utilizing social media platforms effectively, and fostering a community around health and wellness.

In the coming months, anticipate thrilling updates regarding our efforts to bring Iceherbs products to avid consumers in China, alongside unique promotional activities and educational content focusing on the benefits of Icelandic mountain herbs.

Unlock Your Brand's Potential

Ready to unlock your brand's full potential in China's booming e-commerce market? At Export Now Asia, we offer a comprehensive turnkey solution that covers every aspect of market entry. From conducting in-depth market research and developing social media strategies to managing seamless sales operations and logistics, we equip brands with the tools they need to succeed.

With over 14 years of experience and proven results across leading platforms like Tmall, JD.com, and Xiaohongshu, our dedicated team manages every aspect of your market entry. It allows you to focus on growing your business with minimal risk.

Book a consultation with us today to discover how our customized strategies, data-driven insights, and end-to-end support can help your brand thrive in China’s USD 7.7 trillion e-commerce landscape.

Stay Tuned for More Exciting Updates!

As we embark on this new journey with Kavita's Iceherbs, we invite you to stay connected for exciting updates about product availability and innovative health solutions made possible by this collaboration. Together, we are paving the way for Icelandic quality to reach consumers across China, fostering a deeper appreciation for health and wellness products that deliver real value.

Let the adventure begin!